Suzuki 2W Sales July 2025: MoM and YTD Growth Despite YoY Dip in Domestic Market

Suzuki Motorcycle India Pvt. Ltd. (SMIPL), a leading two-wheeler manufacturer, has released its sales data for July 2025, showcasing a complex but insightful performance. While the company recorded a YoY decline in domestic sales, month-on-month (MoM) growth and year-to-date (YTD) figures revealed positive momentum. As the Indian two-wheeler market prepares for the festive surge in demand, Suzuki’s performance is worth examining in detail.

Summary Table: Suzuki 2W Sales Performance – July 2025

Domestic Market Performance: Decline in YoY, But Rebound in MoM

In July 2025, Suzuki recorded 96,029 units in domestic sales, a YoY decline of 4.55% compared to 1,00,602 units in July 2024. This translates to a loss of 4,573 units, attributed to various factors such as delayed monsoon, economic uncertainty, and supply chain realignments.

However, when compared to June 2025, the July performance shines. In June, Suzuki sold 73,934 units domestically, meaning July saw a significant 29.88% MoM surge — an increase of 22,095 units. This momentum is expected to continue as the Indian festive season approaches, traditionally boosting demand for two-wheelers.

Contributing Factors to MoM Growth:

• Dealer restocking in anticipation of festive demand.
• Launch of refreshed models or festive promotional campaigns.
• Improved retail sentiment in urban and semi-urban markets.
• Stabilized supply chain and inventory availability.

Export Performance: YoY Gains, MoM Decline

In the export segment, Suzuki showed positive YoY growth, shipping 17,571 units in July 2025, up 9.06% from 16,112 units in July 2024. This indicates a growing global footprint for Suzuki’s two-wheelers, especially in emerging Asian and African markets.

However, MoM exports declined. In June 2025, Suzuki exported 21,310 units, which fell to 17,571 units in July, marking a 17.55% decrease. This shortfall may have resulted from:

• Shipping delays or scheduling issues.
• Reduced demand from some export markets.
• Geopolitical tensions affecting regional trade flows.

Despite this dip, the overall export trajectory remains positive, especially in the cumulative YTD numbers.

Year-To-Date (YTD) Growth: Strong Foundation for FY26

From April to July 2025 (Q1 FY26), Suzuki’s total two-wheeler sales (domestic + exports) stood at 4,50,688 units, which is an 8.37% growth compared to 4,15,890 units in the same period in FY25.

Breakdown:

• Domestic Sales YTD:
  3,72,957 units sold in FY26 (Apr–Jul), up from 3,51,787 in FY25 – 6.02% growth.
• Exports YTD:
  77,731 units sold, up from 64,103 units in the same period last year – 21.26% growth.

This data reflects that Suzuki has managed to grow its overall market presence both locally and globally, despite monthly and yearly fluctuations.

Company Statement and Outlook

Mr. Deepak Mutreja, Vice President – Sales & Marketing at Suzuki Motorcycle India Pvt. Ltd., expressed optimism in the company’s trajectory:

“We continue to receive strong support from our customers with retail sales of 93,141 units in the domestic market, a 14% growth over the same month last year (81,730 units). As we head into the festive season, we remain focused on delivering a seamless & satisfying experience to our customers and continue our efforts towards sustaining momentum in the months to come.”

This indicates continued customer trust, and a clear focus on customer satisfaction and operational excellence in the coming months.

What’s Fueling Growth?

Suzuki’s two-wheelers are increasingly being recognized for:

• Reliable performance and fuel efficiency.
• Stylish designs appealing to urban youth.
• Value-driven offerings in the commuter and 150-250cc segments.
• Expansion in Tier-2 and Tier-3 cities.
• A robust after-sales and service network.

Strategic Priorities Moving Forward

Looking ahead to the rest of FY26, Suzuki’s key priorities appear to be:

1. Tapping festive demand with strategic offers and new launches.
2. Expanding rural market penetration through dealer outreach.
3. Enhancing export volume by targeting high-potential regions.
4. Strengthening digital retail and after-sales experience.
5. Introducing EV or hybrid variants aligned with India’s clean mobility goals.

Frequently Asked Questions (FAQs)

Q1. What were Suzuki’s total two-wheeler sales in July 2025?

Ans. Suzuki sold a total of 1,13,600 units, including both domestic and export figures.

Q2. Did Suzuki’s domestic sales grow in July 2025?

Ans. No, domestic sales showed a YoY decline of 4.55%, but grew MoM by 29.88% from June.

Q3. How did Suzuki’s exports perform in July 2025?

Ans. Exports increased YoY by 9.06% but declined MoM by 17.55%.

Q4. What is Suzuki’s YTD performance for FY26 so far?

Ans. From April to July 2025, Suzuki sold 4,50,688 units, showing an 8.37% growth over the same period last year.

Q5. Which Suzuki bikes are driving this growth?

Ans. Popular models like the Suzuki Access 125, Burgman Street, and Gixxer series are believed to be the main drivers of domestic growth.

Q6. What is the outlook for Suzuki in the coming months?

Ans. Suzuki is expected to see continued momentum during the festive season, aided by strong rural demand and possible new product launches.

Q7. Where can I check the latest Suzuki updates and offers?

Ans. Visit the official Suzuki Motorcycle India website for the latest updates, models, and promotions.

Conclusion

Suzuki Motorcycle India’s sales performance in July 2025 presents a mixed picture. While domestic sales fell slightly on a YoY basis, strong MoM and YTD growth figures indicate a resilient market strategy and improving consumer sentiment. With the festive season around the corner, Suzuki is well-positioned to capitalise on the upturn in demand.

Buyers and investors alike can look to Suzuki’s continued commitment to product excellence, service quality, and customer trust as it charts its growth path in FY26.

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